Two key factors determine whether you need to register your business: your state and your business structure. First, decide which state you’ll operate in (especially important if you plan to work across multiple states) and choose your business structure. Once these decisions are made, the rest of the process becomes much simpler.

Generally, if you’re operating under your own name, you may not need to register. However, keep in mind that failing to register with your city or state could prevent you from securing personal liability protection and may disqualify you from certain legal and tax benefits.

If you plan to operate under a fictitious business name, also known as a "Doing Business As" (DBA) name, you’ll need to register it with your city or municipality. This is typically a straightforward process that can be completed for a small fee at your local County Clerk’s office or City Hall.

Additionally, if your business uses a logo or image as part of its branding, it’s a good idea to register it with the United States Patent and Trademark Office (USPTO). Trademark registration protects your brand identity, ensuring others cannot use your branding—and vice versa.